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Adesso in the News





























Adesso Solutions rolls out Automated Distributor data downloads to client base

Arlington Heights, Il (May 7, 2008)  Adesso Solutions, the innovation leader in trade promotion planning, is pleased to announce the upcoming release of its latest feature, automated distributor data loads.  This new feature, developed in conjunction with our top clients, will allow you to upload distributor shipment data from distributors like C & S Wholesale and their Crossroads program and Dot Foods invoice detail.  
This new feature gives sales the visibility to the large retailers and independents that source their product through third parties.  Once the data is loaded in Adesso’s TradeAdvantage solution, sales managers have visibility to the actual shipment data against their performance based promotions and can better understand product movement through the distributors to the retailers and independents to the consumer.

 "This enhancement was a logical addition to our solution set as we continue to see data become more readily available in our industry", comments Jill Natzke, Adesso EVP of Client Services. “Our clients rely on our tools to be the central repository for their trade funds management and the distributor data loads will allow them to take their promotion execution to the next level.

About Adesso Solutions
Adesso Solutions, a leader in TPM resources for the CPG industry, serves more than 100 clients with real-time, synergistic solutions to manage their trade promotion activities more profitably and efficiently. Adesso’s five product lines as highlighted below comprehensively help CG companies with trade promotion planning while allowing them to gain valuable insights from the field about trade spending effectiveness. For more information, visit: www.adessosolutions.com.