Phoenix Brands Expands
6/17/2004 - Phoenix Brands, the company that has brought you Niagra Spray Starch and Rit Fabric Dye chooses Adesso Trade and Deduction system.

Adesso Solutions, the leader in Trade Promotion and Deductions Management solutions for consumer products companies, announced recently that Phoenix Brands has signed with Adesso to implement the Adesso application across their organization. Adesso’s Trade and Deductions application will be rolled out to all of the Phoenix Brands sales force across the company to better process, report, and analyze their business performance.
Phoenix Brands is a dynamic new consumer product goods company headquartered in Stamford, CT with the brands Sunlight®, Niagara®, Final Touch®, and Rit Dye®. The Adesso application will allow the Phoenix Brands sales force easy access to sales history and quickly communicate sales plans and volume forecasts to corporate